Backlund previously held the post of head of content for Prime Video UK and Nordics.
Amazon executive Martin Backlund, the former London-based head of content for Prime Video UK and Nordics, has taken up the newly-created position of managing director for Prime Video Nordics.
He will work with the Nordics Originals team, headed up by Karin Lindström, the content acquisitions team, led by Andreas Hjertø, the channels team and future customer features.
Backlund will oversee investment, programming, marketing, and partnerships for Prime Video Nordics content offering, including both acquisitions and local originals. He will continue to be based in London.
Amazon executive Martin Backlund, the former London-based head of content for Prime Video UK and Nordics, has taken up the newly-created position of managing director for Prime Video Nordics.
He will work with the Nordics Originals team, headed up by Karin Lindström, the content acquisitions team, led by Andreas Hjertø, the channels team and future customer features.
Backlund will oversee investment, programming, marketing, and partnerships for Prime Video Nordics content offering, including both acquisitions and local originals. He will continue to be based in London.
- 4/17/2023
- by Mona Tabbara
- ScreenDaily
Exclusive: Long-serving Amazon exec Martin Backlund has become MD for Prime Video Nordics, we’ve learned.
He is exiting his post as Prime Video’s Head of Content for the UK and Nordics to take the post. Replacing him in the UK is Tushar Jindal, who is being upped from his Head of Movies for Prime Video UK role.
Backlund now has a remit to lead the Prime Video teams across the Nordics in Sweden, Norway, Denmark, Finland. He’ll work closely with Karin Lindström’s Nordics originals team, Andreas Hjertø’s content acquisitions division and Amazon’s channels business, and on future customer features.
He’ll have control of investment, programming, marketing and partnerships. Prime Video Nordic’s line up includes U.S. titles such as The Lord of the Rings: The Rings of Power, The Boys and The Grand Tour and Nordic originals.
Prime Video Nordics has been...
He is exiting his post as Prime Video’s Head of Content for the UK and Nordics to take the post. Replacing him in the UK is Tushar Jindal, who is being upped from his Head of Movies for Prime Video UK role.
Backlund now has a remit to lead the Prime Video teams across the Nordics in Sweden, Norway, Denmark, Finland. He’ll work closely with Karin Lindström’s Nordics originals team, Andreas Hjertø’s content acquisitions division and Amazon’s channels business, and on future customer features.
He’ll have control of investment, programming, marketing and partnerships. Prime Video Nordic’s line up includes U.S. titles such as The Lord of the Rings: The Rings of Power, The Boys and The Grand Tour and Nordic originals.
Prime Video Nordics has been...
- 4/17/2023
- by Jesse Whittock
- Deadline Film + TV
Walter Presents has inked a two-year deal with Scandinavian streaming service C More to launch a curated selection of international scripted series across Sweden, Denmark, Norway and Finland.
Walter Presents, which specializes in premium foreign-language programming, will initially launch on C More with an 80-hour collection comprising eight first-run and exclusive series, including the Dutch psychological thriller “The Blood Pact”; Italian crime thrillers “Thou Shalt Not Kill” and “Ice Cold Murders: Rocco Schiavone” (pictured); and the French crime dramas “Vanished by the Lake” and “The Other Mother,” and the gripping Belgian political action thriller “Blackout.” The company’s goal is to expand its offer on C More to 500 hours over the next two years.
A key streaming service in the Nordics, C More has been investing in local drama productions and has a large portfolio of popular reality and TV shows, on top of exclusive broadcasting rights for major sports leagues.
Walter Presents, which specializes in premium foreign-language programming, will initially launch on C More with an 80-hour collection comprising eight first-run and exclusive series, including the Dutch psychological thriller “The Blood Pact”; Italian crime thrillers “Thou Shalt Not Kill” and “Ice Cold Murders: Rocco Schiavone” (pictured); and the French crime dramas “Vanished by the Lake” and “The Other Mother,” and the gripping Belgian political action thriller “Blackout.” The company’s goal is to expand its offer on C More to 500 hours over the next two years.
A key streaming service in the Nordics, C More has been investing in local drama productions and has a large portfolio of popular reality and TV shows, on top of exclusive broadcasting rights for major sports leagues.
- 10/29/2021
- by Elsa Keslassy
- Variety Film + TV
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