Exclusive: A pair of UK execs are unveiling a plan to bring TV commissioning and brands closer together, as they launch London-based content agency and production firm House of Oddities (Hoo).
Sachini Imbuldeniya and Darren Smith have teamed to open Hoo, which launches this morning.
Imbuldeniya has exited Argonon-owned branded content company Nemorin and will be CEO of the new venture, while her creative partner Smith is Chief Creative Officer. He joins from fintech firm APLYiD, but also previously worked at Nemorin.
Prior to Argonon, which counts The Masked Singer producer Bandicoot and Leopard Pictures among its ranks, the pair led News UK’s Bridge Studio and have worked with numerous networks, streamers and production companies.
They are joined at Hoo by co-founders Juan Leon, a filmmaker who will be executive producer, and Juliette Otterburn-Hall, who is non-executive director.
The company is being billed as a “full-service content agency,...
Sachini Imbuldeniya and Darren Smith have teamed to open Hoo, which launches this morning.
Imbuldeniya has exited Argonon-owned branded content company Nemorin and will be CEO of the new venture, while her creative partner Smith is Chief Creative Officer. He joins from fintech firm APLYiD, but also previously worked at Nemorin.
Prior to Argonon, which counts The Masked Singer producer Bandicoot and Leopard Pictures among its ranks, the pair led News UK’s Bridge Studio and have worked with numerous networks, streamers and production companies.
They are joined at Hoo by co-founders Juan Leon, a filmmaker who will be executive producer, and Juliette Otterburn-Hall, who is non-executive director.
The company is being billed as a “full-service content agency,...
- 1/15/2024
- by Jesse Whittock
- Deadline Film + TV
Fund
Content company Catalyst has partnered with intimate apparel company Knix to launch a documentary fund.
The Knix Fund Catalyst Docs for Change Project is set to launch at Banff World Media Festival, which kicks off on June 11.
Catalyst founder Julie Bristow and Knix founder Joanna Griffiths will appear at the festival in a moderated conversation on June 14 to outline the fund’s objectives. The fund will open to submissions around the same time, with Catalyst and Knix green lighting the most promising entry.
“The values of Knix and the thought-leadership that Joanna has provided on so many women’s issues align perfectly with Catalyst’s mission to open eyes, minds, and hearts with unapologetically brilliant storytelling by and about women,” said Bristow. “To achieve a more inclusive world, we need more stories led by women creators. Sometimes the only way to catalyse change is to challenge legacy business models by investing in new paradigms.
Content company Catalyst has partnered with intimate apparel company Knix to launch a documentary fund.
The Knix Fund Catalyst Docs for Change Project is set to launch at Banff World Media Festival, which kicks off on June 11.
Catalyst founder Julie Bristow and Knix founder Joanna Griffiths will appear at the festival in a moderated conversation on June 14 to outline the fund’s objectives. The fund will open to submissions around the same time, with Catalyst and Knix green lighting the most promising entry.
“The values of Knix and the thought-leadership that Joanna has provided on so many women’s issues align perfectly with Catalyst’s mission to open eyes, minds, and hearts with unapologetically brilliant storytelling by and about women,” said Bristow. “To achieve a more inclusive world, we need more stories led by women creators. Sometimes the only way to catalyse change is to challenge legacy business models by investing in new paradigms.
- 5/4/2023
- by K.J. Yossman
- Variety Film + TV
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