Asian streaming firm Viu is approaching profitability by staying its lane and sticking with the business principles that have made it a regional success story – Asian content, AVOD and SVOD models under one roof, and resistance to over-expansion.
“The industry for streaming has matured very rapidly [in part due to Covid],” said CEO Janice Lee, speaking Wednesday at the Apos convention in Singapore. “But what makes Asia different is that Asia has not yet reached mature market status.”
After some six years in business Viu is now Ebitda positive. “We always been focused on monetization. Our AVOD-svod mix remains the sustainable model,” said Lee, who also confirmed the company has been able to raise subscription prices in selected markets. The launch of advertising-supported models is now a direction being embraced by the sector giants Netflix and Disney.
“We continue to see growth in all of our 16 markets and are not looking to grow elsewhere and spread ourselves thinner,...
“The industry for streaming has matured very rapidly [in part due to Covid],” said CEO Janice Lee, speaking Wednesday at the Apos convention in Singapore. “But what makes Asia different is that Asia has not yet reached mature market status.”
After some six years in business Viu is now Ebitda positive. “We always been focused on monetization. Our AVOD-svod mix remains the sustainable model,” said Lee, who also confirmed the company has been able to raise subscription prices in selected markets. The launch of advertising-supported models is now a direction being embraced by the sector giants Netflix and Disney.
“We continue to see growth in all of our 16 markets and are not looking to grow elsewhere and spread ourselves thinner,...
- 9/28/2022
- by Patrick Frater
- Variety Film + TV
Production
Production has wrapped on “Asian Persuasion,” a New York Asian tale of a down-on-his-luck chef who cooks up a scheme to marry off his ex-wife in an attempt to escape substantial alimony and child support obligations, before realizing that he wants a second chance. Featured actors include Black Eyed Peas’ Apl.de.Ap, Yam Concepcion (“Nightshift”), Janice Sonia Lee (“Emily the Criminal”), Ami Sheth (“Most Beautiful Island”), Rachel Alejandro (“Ang Larawan”), Fe Delos Reyes (“Lumpia with a Vengeance”), Joyce Keokham (“Denture Adventure”), comedian Rex Navarrete (“Badass Madapaka”), Imani Hanson (“An Angry Boy”), Devin Ilaw, Renee Rogoff (“Carma”), Mairin Lee (“Marcy”), Hamilton’s Marc delaCruz, Raw founder Josh Kesselman, CaliStar, and Tony Labrusca. It was directed by Jhett Tolentino from a script by Mike Ang and is now being edited by Aacharee Ungsriwong. Production is by Jhett Tolentino Productions banner in association with Brooklyn-based Planet X Studios.
France-based Cyber Group Studios...
Production has wrapped on “Asian Persuasion,” a New York Asian tale of a down-on-his-luck chef who cooks up a scheme to marry off his ex-wife in an attempt to escape substantial alimony and child support obligations, before realizing that he wants a second chance. Featured actors include Black Eyed Peas’ Apl.de.Ap, Yam Concepcion (“Nightshift”), Janice Sonia Lee (“Emily the Criminal”), Ami Sheth (“Most Beautiful Island”), Rachel Alejandro (“Ang Larawan”), Fe Delos Reyes (“Lumpia with a Vengeance”), Joyce Keokham (“Denture Adventure”), comedian Rex Navarrete (“Badass Madapaka”), Imani Hanson (“An Angry Boy”), Devin Ilaw, Renee Rogoff (“Carma”), Mairin Lee (“Marcy”), Hamilton’s Marc delaCruz, Raw founder Josh Kesselman, CaliStar, and Tony Labrusca. It was directed by Jhett Tolentino from a script by Mike Ang and is now being edited by Aacharee Ungsriwong. Production is by Jhett Tolentino Productions banner in association with Brooklyn-based Planet X Studios.
France-based Cyber Group Studios...
- 6/15/2022
- by Patrick Frater and Naman Ramachandran
- Variety Film + TV
Production is under way on “Asian Persuasion,” a feature film that marks the directorial debut of three-time Tony-Award and Grammy-winning producer Jhett Tolentino.
Set in New York, romantic comedy “Asian Persuasion” features a diverse, primarily Asian cast and seeks to elevate, inform and inspire the Asian narrative.
The story follows a down-on-his-luck chef who cooks up a crazy scheme to marry off his ex-wife in an attempt to avoid his substantial alimony obligations. With the help of his trusted wingman, the chef gets off to a hot start, but belatedly realizes he wants a second chance with his ex.
Asian Persuasion is produced under the Jhett Tolentino Productions banner with Tolentino and screenwriter Mike Ang serving as producers. Cinematography is by Andrea Walter with production and costume design by Dedalus Moving Pictures’ Sheena Alexis (“Caretakers”). The music score is by Eunike Tanzil (“Be Somebody”) with casting by Bess Fifer.
“Asian Persuasion...
Set in New York, romantic comedy “Asian Persuasion” features a diverse, primarily Asian cast and seeks to elevate, inform and inspire the Asian narrative.
The story follows a down-on-his-luck chef who cooks up a crazy scheme to marry off his ex-wife in an attempt to avoid his substantial alimony obligations. With the help of his trusted wingman, the chef gets off to a hot start, but belatedly realizes he wants a second chance with his ex.
Asian Persuasion is produced under the Jhett Tolentino Productions banner with Tolentino and screenwriter Mike Ang serving as producers. Cinematography is by Andrea Walter with production and costume design by Dedalus Moving Pictures’ Sheena Alexis (“Caretakers”). The music score is by Eunike Tanzil (“Be Somebody”) with casting by Bess Fifer.
“Asian Persuasion...
- 4/12/2022
- by Patrick Frater
- Variety Film + TV
Emily the Criminal Review — Emily the Criminal (2022) Film Review from the 44th Annual Sundance Film Festival, a movie directed by John Patton Ford, starring Aubrey Plaza, Theo Rossi, Bernardo Badillo, Kim Yarbrough, Kara Luiz, Janice Sonia Lee, Wesley Han, Megalyn Echikunwoke, Sheila Korsi, and Brandon Sklenar. In the first few minutes of the [...]
Continue reading: Film Review: Emily The Criminal: Crime Pays with Audacity and a Little Luck [Sundance 2022]...
Continue reading: Film Review: Emily The Criminal: Crime Pays with Audacity and a Little Luck [Sundance 2022]...
- 1/29/2022
- by David McDonald
- Film-Book
"I feel like I need to explore my Korean heritage." Freestyle Digital Media has released the official trailer for an indie drama titled Where We Begin, marking the feature directorial debut of Korean-American actor Joshua Kwak. The film tells the story of Jimmy, a Korean American finding his sense of being in Los Angeles through historic architecture and locations, eluding the real search from within. "We explore this journey as he comes to understand how his mother's lax parenting style may have influenced his identity and sculpted his sense of belonging." Joshua Kwak also stars in this as Jimmy, with A. Leslie Kies, Rawle D. Lewis, and Janice Sonia Lee. This joins a growing number of excellent indie films about the experience of being a Korean-American in America – with Ms. Purple, Columbus, and Minari. Seems like a very personal story. Here's the official trailer (+ poster) for Joshua Kwak's Where We Begin,...
- 4/16/2020
- by Alex Billington
- firstshowing.net
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