Great American Media has been on a bit of a rebranding spree lately as the cable channel owner has recently been making moves to reflect its purchase of the faith-based streaming service PureFlix. Initially, this led to the company putting its entire streaming operation under the name of Great American Pure Flix. Now, the company is changing the name of one of its cable channels from Great American Living to Great American Faith & Living.
Great American Living rebrands as Great American Faith & Living. New version of the channel will incorporate faith-based programming into existing titles. How can you stream both of the Great American cable channels? 7-Day Free Trial $7.99 / month pureflix.com
In a Deadline exclusive, Great American Media CEO Bill Abbott said that the move is in response to the success that the company has seen from the initial integrations of the faith-focused programming from PureFlix. Before the rebrand,...
Great American Living rebrands as Great American Faith & Living. New version of the channel will incorporate faith-based programming into existing titles. How can you stream both of the Great American cable channels? 7-Day Free Trial $7.99 / month pureflix.com
In a Deadline exclusive, Great American Media CEO Bill Abbott said that the move is in response to the success that the company has seen from the initial integrations of the faith-focused programming from PureFlix. Before the rebrand,...
- 10/10/2023
- by Matt Tamanini
- The Streamable
Exclusive: Great American Media is making a change to its Great American Living cable channel.
The linear channel that was acquired by Gac Media in 2021 will be renamed Great American Faith & Living. The decision follows Great American Media’s recent merger with the Sony-owned Pure Flix and represents the company’s latest move to expand its faith footprint in the linear space.
Great American Media, led by President and CEO Bill Abbott, also owns Great American Family.
“Given the enormously positive reaction from subscribers to Great American Pure Flix and the ongoing growth of Great American Family, now is the perfect time to sharpen our focus on our second linear channel,” Abbott said. “Great American Faith & Living fills a void in the marketplace, and we are confident viewers will enjoy a strong mix of content that brings the highest quality faith programming in the genre.”
Prior to the rebrand,...
The linear channel that was acquired by Gac Media in 2021 will be renamed Great American Faith & Living. The decision follows Great American Media’s recent merger with the Sony-owned Pure Flix and represents the company’s latest move to expand its faith footprint in the linear space.
Great American Media, led by President and CEO Bill Abbott, also owns Great American Family.
“Given the enormously positive reaction from subscribers to Great American Pure Flix and the ongoing growth of Great American Family, now is the perfect time to sharpen our focus on our second linear channel,” Abbott said. “Great American Faith & Living fills a void in the marketplace, and we are confident viewers will enjoy a strong mix of content that brings the highest quality faith programming in the genre.”
Prior to the rebrand,...
- 10/9/2023
- by Lynette Rice
- Deadline Film + TV
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