Brazil’s Globo, Latin America’s biggest media company, presented a new lineup of feel-good telenovelas at its MipCancun Online Plus showcase Tuesday as an antidote to the raging global pandemic.
Citing a World Health Organization (Who) survey, Globo sales manager Pablo Ghiglioni noted that the Covid-19 outbreak and subsequent restrictions have “impacted society’s well-being.” “Since the beginning of the year, there has been an increase in cases of anxiety and depression in several countries around the world,” he said, quoting the report’s findings. In the U.S. alone, 40% of the respondents said they felt more anxious while 20% felt more depressed; one out of three felt more alone per the survey, Ghiglioni continued.
Faced with this “new normal,” audiences around the world are looking for lighter, more positive, escapist content, he attested.
Globo presented three telenovelas to fit that bill: “The Incredible 90s,” “The Good Side of Life!
Citing a World Health Organization (Who) survey, Globo sales manager Pablo Ghiglioni noted that the Covid-19 outbreak and subsequent restrictions have “impacted society’s well-being.” “Since the beginning of the year, there has been an increase in cases of anxiety and depression in several countries around the world,” he said, quoting the report’s findings. In the U.S. alone, 40% of the respondents said they felt more anxious while 20% felt more depressed; one out of three felt more alone per the survey, Ghiglioni continued.
Faced with this “new normal,” audiences around the world are looking for lighter, more positive, escapist content, he attested.
Globo presented three telenovelas to fit that bill: “The Incredible 90s,” “The Good Side of Life!
- 11/18/2020
- by Anna Marie de la Fuente
- Variety Film + TV
The International Academy of Television Arts & Sciences has set its nominees for the 2017 International Emmy Awards. Represented are 18 countries with notably strong showings for programming out of Japan and Brazil. The latter’s Justiça, a miniseries from TV Globo, scored double nominations for Drama Series and lead actress Adriana Esteves. Also scoring mentions are Kenneth Branagh for the BBC’s Wallander and Anna Friel for Netflix’s Marcella. Ahead of his return to the Bb…...
- 9/27/2017
- Deadline TV
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