Once in a while this movie offers glimpses of fun amidst the flashbacks and repetitive scenes. Kim Novak's Monroe-esque appearance brings a little relief but otherwise it's easy to get distracted. Watch out for the joke with the lamp in the window - quite a gem and wonderfully played by Lemmon and Novak. I believe the title of the film is the sound of a match extinguishing. It's referenced quite close to the beginning in the close-up on the gossip column.
