6/10
Drink 'Coke' and ride 'Honda' motorbikes...
5 April 2008
One of the overriding messages i took from Koi Mil Gaya was the blatant advertising of products (i.e. Honda - basketball scene with the tournament the players were taking part in being called the Hero Cup which might as well have been called the Honda Cup with the Pandavas being clothed in shirts bearing the Honda insignia. Also i lost count at the number of times i saw a Coke being consumed with the can being on display. This in a way infuriated me and spoiled part of the film where i felt market forces had directed what was in short advertising space within the film which i didn't already get in the commercial breaks (I watched it on Channel 4). So all in all i largely ignored those scenes as being part of the film which i did enjoy probably as i hadn't watched ET/Close Encounters of the 3rd Kind in a long while so had forgotten the story lines of both so wasn't incessantly comparing them to Koi Mil Gaya. The movie may rip off both movies but we must remember that the film in being made for a largely Indian audience who may not have watched any of the aforementioned movies. So it is a decent take on two of Hollywood's finest movies mixed with a healthy Indian dose of melodrama and musical numbers.

Also found Preity Zinta's cheering during the basketball scene very irritating.
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