Les Gold introduces viewers to the world of American Jewelry and Loan, a pawn shop in 8 Mile Detroit. Les and his son Seth try to manage irate customers and deal with head of security, Robo, biting a fellow employee.
Les's daughter Ashley strikes a deal to return to the family business ,but it's not all plain sailing. A customer tries to pawn her teeth, another wants to sell his prize head and a drum kit comes in, but who will test it?